I am crazy about customer service. My basic philosophy is “be nice to people.” I feel like that’s setting the bar pretty low and yet some can’t meet that expectation. In my book, Marketing Basics for Your Small Business I have an entire chapter on this. Why? Because a rude employee can turn off a… Read More »How is Your Customer Service?

I was in the garden this morning thinking of how marketing and gardening are so similar. This year my plants have taken a while to grow and flower. At first nothing was growing. Then they took off, but no fruit. I’ve been learning what is missing from my soil, making adjustments to nutrients and watering… Read More »Grow Your Marketing Like You Grow Your Tomatoes!