{"id":989,"date":"2024-09-20T21:26:22","date_gmt":"2024-09-20T21:26:22","guid":{"rendered":"https:\/\/thejenadvantage.com\/?p=989"},"modified":"2024-09-20T21:26:27","modified_gmt":"2024-09-20T21:26:27","slug":"finding-focus-q4","status":"publish","type":"post","link":"https:\/\/thejenadvantage.com\/finding-focus-q4\/","title":{"rendered":"Finding Focus: Q4"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"989\" class=\"elementor elementor-989\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c55abe4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c55abe4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68f9303\" data-id=\"68f9303\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d99db65 elementor-widget elementor-widget-text-editor\" data-id=\"d99db65\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div><span style=\"color: #ffffff;\">Can you believe it&#8217;s already almost the fourth quarter of the year? I blinked and my Q4 goal benchmarks are now staring me down. I know I talk about goal setting and habit tracking A LOT. I may sound like a broken record, but if we aren&#8217;t staying focused, our unattained goals don&#8217;t mean much. Think back to January or even July when I suggested a reset. What were your goals? How did you want your business to look in December? It&#8217;s not too late! Block time on your calendar to focus on Q4 with your goals in mind. See if these tips can help ignite the goals you chose and infuse some growth into your business.\u00a0<\/span><\/div><div>\u00a0<\/div><div><h3><span style=\"color: #ffffff;\">1. Optimize Your Marketing Strategy for the Season<\/span><\/h3><ul><li><p><span style=\"color: #ffffff;\"><strong>Highlight Solutions for Year-End Challenges:<\/strong>\u00a0Showcase how your product or service can help customers with end-of-year issues. For example, if you offer financial services, create content about tax preparation tips or year-end financial planning. If you clean carpets, clean them before the holiday company arrives.\u00a0<\/span><\/p><\/li><li><p><span style=\"color: #ffffff;\"><strong>Use Seasonal Keywords:\u00a0<\/strong>Incorporate relevant seasonal terms in your marketing materials. Update your website, social media posts, and email campaigns with keywords like \u201choliday special,\u201d \u201cend-of-year savings,\u201d or \u201cseasonal offer\u201d to catch attention and improve visibility.<\/span><\/p><\/li><li><p><span style=\"color: #ffffff;\"><strong>Have a Plan:<\/strong>\u00a0Whichever strategies you choose below, ensure you include sharing that information\u00a0to the masses. Whether you use social media, email, your website or flyers, don&#8217;t forget to tell people about your deals!<\/span><\/p><\/li><\/ul><div><h3><span style=\"color: #ffffff;\">2.\u00a0Cash Flow Boosting Strategies<\/span><\/h3><ul><li><span style=\"color: #ffffff;\"><strong>Look for low-hanging fruit:\u00a0<\/strong>Evaluate your current customer base to identify opportunities to upsell existing services and follow up with leads that have gone cold.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Pre-sell:\u00a0<\/strong>Generate upfront revenue by pre-selling a\u00a0service or product at a discount. This could be a new offering or even a special access package for existing products.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Create Holiday-Themed Promotions:<\/strong>\u00a0Develop special offers or discounts that tie into the holiday season. For example, if you\u2019re in retail, offer \u201cHoliday Sale\u201d discounts or create gift bundles. If you provide services, consider \u201cHoliday Prep\u201d packages that cater to seasonal needs.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Launch Limited-Time Discounts:<\/strong>\u00a0Implement flash sales or limited-time offers that encourage customers to act quickly. For instance, promote a \u201cBuy One, Get One 50% Off\u201d deal or a \u201c24-Hour Flash Sale\u201d to generate urgency and drive immediate sales.<\/span><\/li><\/ul><div><h3><span style=\"color: #ffffff;\">3. Resources and Accountability<\/span><\/h3><ul><li><p><span style=\"color: #ffffff;\"><strong>Tap into Networking Groups:\u00a0<\/strong>Engage with industry-specific networking groups to exchange ideas and gain new perspectives. Connecting with peers can provide valuable insights and support.\u00a0<\/span><\/p><\/li><li><p><span style=\"color: #ffffff;\"><strong>Leverage Business Peers:<\/strong>\u00a0Reach out to fellow business owners or colleagues for advice and accountability. These discussions can spark new ideas and help you stay motivated. There is nothing like having a solid, trusted community; especially when you&#8217;re the boss\/owner alone at the top.<\/span><\/p><\/li><li><p><span style=\"color: #ffffff;\"><strong>Consider a Coach:\u00a0<\/strong>Explore coaching options for personalized guidance and accountability. A 3-6 month coaching package can offer tailored strategies, fresh insights, and help you stay focused on your year-end goals.<\/span><\/p><\/li><\/ul><\/div><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Can you believe it&#8217;s already almost the fourth quarter of the year? I blinked and my Q4 goal benchmarks are now staring me down. I know I talk about goal setting and habit tracking A LOT. I may sound like a broken record, but if we aren&#8217;t staying focused, our unattained goals don&#8217;t mean much.&hellip;&nbsp;<a href=\"https:\/\/thejenadvantage.com\/finding-focus-q4\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Finding Focus: Q4<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-989","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/posts\/989","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/comments?post=989"}],"version-history":[{"count":10,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/posts\/989\/revisions"}],"predecessor-version":[{"id":1002,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/posts\/989\/revisions\/1002"}],"wp:attachment":[{"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/media?parent=989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/categories?post=989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thejenadvantage.com\/wp-json\/wp\/v2\/tags?post=989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}